Everybody expected the Utah Utes would benefit in many ways from joining the Pac-12 Conference last season, and now an economic report proves it.
The "economic impact" of football increased by 60 percent last season, according to a university report released Wednesday, which included 210 jobs and about $515,000 in state tax revenues. The number of out-of-state fans attending football games at Rice-Eccles Stadium more than doubled, the report said.
"Joining the Pac-12 has resulted in great benefits for the state of Utah," said David Rudd, dean of the university's College of Social and Behavioral Science. "Visitors spent $5.5 million during the five Pac-12 home games last season. Not only did they spend money here, they are more likely to return to our state. Being part of the Pac-12 is a significant boost to our state's economy."