I have worked in the ski industry for 12 years and have come to understand intimately why people come to Utah's mountains. They come for the variety of resorts and terrain and the convenience of a nearby major airport. They wish to enjoy a pristine mountain environment.
Last week, at the resort where I work, I had a conversation with guests who were visiting from California. They love Utah's skiing, but they said that through their world travels, Salt Lake had "by far the greatest smog on earth."
We know we have an air-quality problem and it's time for all of us to act. We can all make a positive impact: carpool, drive less, go car-free one day a month, plant more trees and don't idle our cars.