Nashville, Tenn. • Myspace owners Tim and Chris Vanderhook think the site had it right at one point. And they believe they've revived and improved that formula for success as the revamped first titan of social media debuts its latest incarnation.
The Vanderhooks unveiled the updated Myspace.com Wednesday, revealing a site focused on entertainment that combines social networking with streaming music. There are new features aimed at helping musicians, writers and other artists connect with their followers, an app and a radio function.
"Today more than ever there's this need for a creative ecosystem that kind of caters to the creative community and that's both a social network and the streaming services attached," Tim Vanderhook said. "For us when we looked at it, we really talked to a lot of artists and ... they all said, 'I use all these various platforms but none of them really do what we need.' What they really needed, they explained to us, was a home."