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Mitt Romney will take the stage at Abravanel Hall on Wednesday evening but don't expect him to give any more than an oblique reference to his renewed interest in running for president.
Instead Romney, the 2012 Republican presidential candidate, is there to talk about the national and international economy.
The event called "A Night with Mitt Romney," is organized by Diversify, an investment consulting company.
Ryan Smith, Diversify's president, has conducted some real-estate business with Romney's son Matt, who lives in California. Matt Romney helped line up the event.
The company holds quarterly customer education events, but they've never done anything on this scale. Abravanel Hall has 2,768 seats. A few hundred tickets remain and range in price between $19.50 and $39.50.
Smith and his partner Dan Luke will speak first, focusing on the personal investment landscape. Then Utah Gov. Gary Herbert will discuss the state's economy and finally Romney, now a Utah resident, will talk about the situation nationally.
"Everybody is just concerned about the state of the economy. Is this rally we are seeing in the market for real?" Smith said. "To have someone who has experience at his level... will offer some pretty unique insight for people."
Romney agreed to this event in September, at a time when he was downplaying talk of a third presidential run. Now he's fanning those flames, telling key donors that he's seriously considering it and calling politicians such as Rep. Jason Chaffetz, R-Utah, to discuss his plans.
Romney recently addressed the Republican National Committee, hinting that a third campaign would focus on poverty, the health of the economy and foreign policy.
But Smith said attendees at Wednesday's event shouldn't expect a stump speech.
"We've been given no indication whatsoever that he intends to talk about a potential political candidacy," he said.