What? Really? Are you kidding?
Let's see, you've lost Utah and BYU. You're losing TCU. What you've become is essentially the Western Athletic Conference 2.
This is your time to, what, cement yourselves as a mid-major forever?
The addition of Boise State can't make up for losing the Cougars, Utes and Frogs. Adding Fresno, Nevada and Hawaii was a brilliant move to preserve the MWC's existence perhaps killing the WAC in the process but any dreams of being part of the BCS are dead.
And, in terms of television. you've taken a considerable step down.
Nobody cares about the new logo. But claiming "this is our time" is just going to make the Mountain West Conference into a punchline.
More of a punchline.